JUKKA VENDING COMPANY
Creative Direction / Art Direction / Marketing
JUKKA means cuisine in Swiss. JUKKA is a name of Nordic descent. Well, JUKKA means a lot of things. But this JUKKA is a revolutionary new experience in smart vending. A JUKKA machine can not only cook you a fast, high quality meal from high profile franchises you know and trust, but it has the ability to keep hot things hot and cold things cold, in the same snack.
The challenge was not only to define JUKKA to a new audience, but create buzz around a consumer-friendly, fast, fun and fresh new take on vending that uses smart technology and app-controlled interaction to find your nearest location and order in advance.
How do you define JUKKA?
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