HEALTHCARE FOR WHAT'S NEXT
Art Direction / Design / Storyboards / Brand Identity
“Healthcare For What’s Next” is a fully integrated campaign for NorthShore University HealthSystem of Chicago. We positioned NorthShore as the healthcare frontrunner, showcasing exceptional patient care and supreme technology in a highly competitive market.
Art Direction / Design / Storyboards / Brand Identity
“Healthcare For What’s Next” is a fully integrated campaign for NorthShore University HealthSystem of Chicago. We positioned NorthShore as the healthcare frontrunner, showcasing exceptional patient care and supreme technology in a highly competitive market.
For each service group — General Medicine, Cardiovascular, Neurological, Orthopaedic, and Sports Medicine — we produced TV, radio, print, social media, and digital advertising.
DELIVERABLES
Brand strategy and identity, print and digital advertising, regional commercial films, radio advertising, social media, OOH advertising, environmental graphics
Brand strategy and identity, print and digital advertising, regional commercial films, radio advertising, social media, OOH advertising, environmental graphics
