Creative Direction / Brand Identity / Marketing
Coherus BioSciences is a healthcare company that focuses solely on biosimilars to match products available to help lower the cost of treatment and give more choices to their customers. Positioned as a change agent and a disrupter in the healthcare space, Coherus has the attitude and readiness to disrupt the norms and give customers choice without compromise from the larger pharmaceutical big brothers.
Coherus is a brand that stands out from the usual pharma crowd with a sleek, unique look and a tone that evoke a contagious confidence. With its first product launch in fall 2018, Coherus has already made an impact in the marketplace and has seen its stock rise over 20% in under 6 months.
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